Media Center

Media Contact: To schedule an interview or to request photos, please contact Linda Stephen, IWPR Group, Linda@iwprgroup.com 402-483-0747


06.17.10

BUILDER's Online Concept Home Becomes Reality

When the Home for the New Economy debuted last January at the 2010 International Builders Show, it was cheekily billed as “the best home never built.” Presented as a 3-D online prototype, complete with a virtual walk-through tour, the efficient design envisioned how market demand for more modest, flexible, and affordable homes might translate into architecture for the next wave of home buyers...

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05.24.10

Builder Concept Home Receives BtoB Magazine 2010 Social Media Award

For the 2010 International Builder Show in Las Vegas, agency Decision Counsel built a rich media resource for b-to-b publisher Hanley Wood's Builder Online that championed the latest innovations in green building, eco-friendly materials and space management...

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02.25.2010

The home for the new economy can be seen at Warwick Grove

WARWICK - The Home for the New Economy, the subject of much recent publicity, offers all of the comforts of a larger home in a compact plan that is economical to build, efficient to maintain and adaptable for the future...

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03.05.10

Sharing Spaces: Designs That Set Boundaries

The right layout, flexibility, and agreed-on rules can bring family members of multiple generations, or even outsiders, together under one roof...

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02.25.2010

The home for the new economy can be seen at Warwick Grove

WARWICK - The Home for the New Economy, the subject of much recent publicity, offers all of the comforts of a larger home in a compact plan that is economical to build, efficient to maintain and adaptable for the future...

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02.22.2010

The New Economy Home

They didn't have to offer me the chance to win a Kindle. Even without enticement, I was eager to see the New Economy Home by architect Marianne Cusato...

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02.13.2010

Why Small is the New Big with Builders

Marianne Cusato is the brains behind a charming two-storey that is big on features and dirt cheap...

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02.12.2010

Virtual Reality on center stage at International Builders’ Show

Can you know what it feels like to stand in a house without actually standing in it?...

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02.08.10

Small is the new big

Marianne Cusato is the brains behind a charming two-storey that is big on features and dirt cheap...

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02.08.10

What I learned at the International Builders’ Show in Las Vegas

Auto-dependent markets like Los Angeles and Denver have now seen the light about light rail. Each is raising the money to build it...

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02.06.10

House Watch: Digital images give homebuyers a vivid new perspective

Can you know what it feels like to stand in a house without actually standing in it?...

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02.04.10

Small is the New Green and Other Takeaways from IBS 2010

One year ago this month the building industry gathered and roamed the Las Vegas Convention Center in a state of shock and awe...

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01.31.10

Builders Respond to Shifting Marketplace

LAS VEGAS – Innovation in homebuilding hasn’t stopped just because the bad economy has pounded the construction industry...

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01.30.10

Small is the new big

Marianne Cusato is the brains behind a charming two-storey that is big on features and dirt cheap. The Home for the New Economy won instant fans at the mammoth International Builders’ Show in Las Vegas, Homes editor Sheila Brady reports...

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01.29.10

Say Goodbye to the McMansion

Times have changed, and the square footage of new American homes is dropping. Super-sized homes are out, and efficiency and versatility are in. MarketWatch’s Amy Hoak reports on the latest building trends...

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01.27.10

Foundations of recovery on display at Builders’ Show in Las Vegas

Throughout last week’s International Builders’ Show, rain fell on Las Vegas, an unusual occurrence for the host city that was somehow fitting for the reeling building industry. But the mood inside the Las Vegas Convention Center seemed upbeat, perhaps taking its cue from humorist Dave Barry’s keynote address...

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01.22.10

Concept Home for the times

Greetings from the 2010 International Builders’ Show in Las Vegas. A lot of walking is necessary at the show and I have the calluses to prove it. As of today, I have either finally broken in my shoes or I can no longer feel my feet...

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01.22.10

Builder Concept Home 2010: A Home for the New Economy

Easy to finance, build, market, and maintain, Builder’s prototype home takes flexibility to a new level...

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01.22.10

Home for a downsized economy unveiled

The notice on the Web site for the International Builders Show, being held in Las Vegas this week, pretty much says it all...

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01.19.10

Builder Concept Home 2010: A Home For The New Economy Showcases New Products At International Builders’ Show

WASHINGTON, D.C. (January 19, 2010) — The Builder Concept Home 2010: A Home for the New Economy features a wealth of new and innovative products, all shown in application within this photo-realistic, virtual tour...

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01.18.10

Tour the new dream home: At International Builders’ Show, it’s small, virtual, affordable

What a difference a year makes! The International Builders’ Show, which opens Tuesday in Las Vegas, planned to showcase a huge and glamorous New American Home, as it's done in years past. Instead, it has a virtual display of the New Economy Home.

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01.11.10

Builders’ Show Presents “The Most Innovative Home Never Built”

Every year the home builders get together for the monster International Home Builders Show; last year they moved it to Las Vegas because Orlando wasn’t big enough, just in time for the biggest meltdown of the residential construction industry ever. Now they could hold it in a triple garage in Peoria...

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12.15.09

Builder Woes and the Most Innovative Home Never Built

Considering the state of the building industry’s dream homes, it should be no surprise that builder confidence dipped this month. The National Association of Home Builders reported Tuesday its housing market index slipped one point to 16 in December– hitting its lowest level since June...

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12.14.09

Homebuilders Are Increasing the Use of “Virtual Model Homes” to Drive Sales and Cut Costs During the Recession

Today’s struggling economy is driving the use of innovative technologies in new home sales and marketing. A growing trend is the use of Virtual Model Home Tours to replace the use of expensive model home complexes in communities across America...

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12.01.09

The No Maintenance Home Myth

“The most sustainable home is one that you care enough to maintain over time,” says Miami-based residential designer Marianne Cusato. “The promise of a ‘no maintenance’ home or product is a myth, and it actually undermines sustainability.”...

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12.01.09

Show Homes at the International Builders’ Show

If you’ve never taken a personal, private tour of a national show home, the 2010 Builder Concept Home is your chance. Presented exclusively online as a photo-realistic virtual experience, the Home for the New Economy affords builders the opportunity to walk...

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1.10.09

Builder Magazine Partners with Marianne Cusato to Present the Builder Concept Home 2010: A Home for the New Economy

WASHINGTON, D.C. (December 2009) —BUILDER, the number one information source for the home building industry, announces the launch of its 12th annual concept home and the first entirely virtual show home at the 2010 International Builders Show (IBS) in Las Vegas January 19-22...

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1.10.09

Builder Concept Home 2010: A Home For The New Economy Showcases New Products At International Builders’ Show

WASHINGTON, D.C. (January 19, 2010) — The Builder Concept Home 2010: A Home for the New Economy features a wealth of new and innnovative products, all shown in aplication within this photo-realistic, virtual tour...

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Base Elevation - Charleston

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Alternative Exterior - Austin

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Alternative Exterior - Des Moines

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Alternative Exterior - Olympia

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Floor Plan - First Floor

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Floor Plan - Second Floor

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Living Room and Foyer

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Basic Kitchen

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Kitchen Upgrade

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Living Room / Dining Room

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Dining Room / Living Room

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Dining Room / Living Room

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Adaptable Suite Bedroom Option

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Adaptable Suite Bathroom

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Adaptable Suite Bedroom

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Adaptable Suite Family Room

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Secondary Bedroom

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Secondary Bedroom

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Stair Landing

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Storage Room Option

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Storage Unit Option - Sitting Room

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Builder Magazine January Cover

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